About SQUIDGY: Digital Marketing Agency Newcastle
This is why SQUIDGY will always be, SQUIDGY.
We don’t claim to cover all aspects of marketing. We do, however, claim to be specialists in three core areas, SEO, PPC and Paid Social.
Our trophy cabinet is empty, and always will be.
That’s because we aren’t award winning. We don’t want to be. Awards are bought and not earned and that’s why we will never enter them. Anyone who has a spare £2k+ to drop on an entry and a table to get a tacky chunk of glass and bragging rights, aren’t maximising their client accounts spend in our opinion. We won’t be paying for the equivalent of a scouts badge, it isn’t our thing, and that’s because we will always be focused on results, not the recognition – Scout’s honour.
We are not miracle workers.
If you’re looking for a quick fix or have other agencies telling you that there is one, they are more than likely serving up a whole load of crap. There is no such thing as a single shining silver bullet when it comes to digital marketing. More often than not it’s hard work, many small fixes and some bloody good expertise that get us the results that you are hoping to see.
That also means we don’t blindly forecast and that is because we are not Mystic Meg (RIP). Too many agencies will whip you up a graph that shoots up into the distance, to infinity and beyond, coupled with a finger in the air technique and then deliver something completely different. We could say that this isn’t their fault, that things happen, but then again they shouldn’t have been so bold in the first place to have you gaze into their crystal ball.
DATA + CONTEXT = INSIGHT =DATA + CONTEXT = INSIGHT =
CONTEXT IS KING CONTEXT IS KING CONTEXT IS KINGCONTEXT IS KING CONTEXT IS KING CONTEXT IS KING
We actually hate the phrase ‘data-driven’. Data is plentiful and often free, especially if you know where to look. Any SEO agency that is half-decent should be able to deal in data.
Thing is, data is completely pointless without context.
Imagine that there was something wild and unforeseen, like a global pandemic that completely affected every decision, made you never want to Zoom again and restricted your customers from doing something, even if they wanted to.
Your data-driven SEO agency would be diving into the numbers and producing an ‘answer’, on what the YoY numbers show, but context is king.
Our values
SQUIDGY strives to achieve tangible results and deliver impactful solutions, consistently meeting and exceeding your expectations, while continuously improving their own processes and strategies.
SQUIDGY emphasises being true to the agency, it’s core values, and clients’ unique identities, delivering genuine and bespoke strategies that resonate with target audiences.
SQUIDGY embraces innovation, adaptability, and a growth mindset, continuously seeking new ideas, technologies, and strategies to stay at the forefront of the ever-evolving digital marketing landscape.
SQUIDGY promotes open and transparent communication, encouraging honest and constructive feedback among team members, clients, and stakeholders, fostering trust and accountability.
