Your NRG SEO
SEO Agency for Energy & Utilities Brands
Watt a Difference SEO Makes
The Challenge
Your NRG are a heating oil supplier based in the North East. Having been client of SQUIDGY’s for a number of years, they required further assistance as they were about to change both their brand name, and their domain, and we were on hand to help.When Your NRG first informed us that they’d be changing both their name, ‘Oil NRG’ *and* domain name in one go, we knew we had a challenge on our hands. Couple that with the migration taking place over a key trading period, and there truly was little room for error. It just so happens that is SQUIDGY’s sweet-spot.
The Solution
Not only did we successfully manage the migration with no dip in organic visibility (what a feat!), we also consulted on the new design and functionality of the new site, meaning any SEO tactics we wanted to roll out in the future were easy to deploy.
The result? A 200% increase in organic sessions when compared year-on-year, translating to an astronomical rise in organic revenue, with the channel now regularly contributing over 20% of revenue the site generates. No complaints.







